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IJ [IJ]Exploring the comparative importance of online hotel reviews heuristic attributes in review help

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작성자 관리자 댓글 0건 조회 4,186회 작성일 2016-11-23 16:38

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Sung-Byung Yang, Seung-Hun Shin, Youhee Joun & Chulmo Koo (2016):
Exploring the comparative importance of online hotel reviews’ heuristic attributes in review
helpfulness: a conjoint analysis approach, Journal of Travel & Tourism Marketing

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