[IJ] Assessing the Impact of Textual Content Concreteness on Helpfulness in Online Travel Reviews > SSK Publication | Smart Tourism Research Center

IJ [IJ] Assessing the Impact of Textual Content Concreteness on Helpfulness in Online Travel Reviews

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작성자 관리자 댓글 0건 조회 3,339회 작성일 2018-05-04 15:37

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Article Information

Article first published online: May 3, 2018

https://doi.org/10.1177/0047287518768456

Seunghun Shin¹, Namho Chung², Zheng Xiang¹, Chulmo Koo³

¹Department of Hospitality and Tourism Management, Pamplin College of Business, Virginia Tech, Blacksburg, VA, USA

²Department of Hotel Management, College of Hotel and Tourism Management, Kyung Hee University, Seoul, Republic of Korea

³Department of Convention & Exhibition Management, College of Hotel and Tourism Management, Kyung Hee University,Seoul, Republic of Korea

Corresponding Author: Chulmo Koo, Department of Convention & Exhibition Management, College of Hotel and Tourism Management, Kyung Hee University, Kyungheedae-ro 26, Dongdaemun-gu, Seoul 02447, Republic of Korea. Email: helmetgu@khu.ac.kr

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